“Wife’s Hobby, Husband’s Passion”
“Princess Spreads” is a combined effort of an Overseas Filipino Worker (OFW) and a wife who wanted to venture into a business here in the Philippines. Mr. Paul Santiago, an OFW, sees the opportunity in her wife’s hobby of preparing spreads that they started to venture into business last August, 2016. Princess Spreads products include: peanut butter, choco peanut butter, ube yam, yema spread, dulce de leche and cheese pimiento. The products were produced on a per order basis because it promises “no preservatives” and “all natural and always freshly made”. Initially, the products were sold thru families, friends and later it was posted thru social media/FB page. Initially, hundreds of spreads were produced per week, but to date it was estimated that 1,000 bottles of spreads were produced or a total of 4,000 bottles per month.
Mr. Santiago’s technical capability on social media and packaging design helped increase their sales. Majority of the customers were sourced from on-line/ or social media. Thru social media Mr. Santiago was able to gather enough resellers that reached market coverage that includes: Bulacan, Pampanga and NCR, even North Luzon, Quezon and Bicol.
Mr. Santiago’s passion to succeed, urged him to attend seminars under SME Roving Academy of DTI Bulacan. In 2018, Princess Spreads was a beneficiary of the Kapatid Mentor Micro Enterprises Program Batch 2. He completed the 10 sessions and was very happy that he was chosen for the project. Seeing the potential of the product, DTI Bulacan enrolled Princess Spreads in the OTOP Next Gen Product development thru packaging and labeling. Mr. Santiago was very excited with the new labels developed as he participated in the 2018 Bulacan Food Fair and Exposition (BUFFEX) as one of the OTOP NG SMEs who exhibited their products for promotion. Princess Spreads was able to gain new clients and meet prospective resellers.
With the mission of producing quality and safe food products, Princess Spreads is an FDA LTO registered food manufacturer. To date, Princess spreads is now in process of applying for the Certificate of Product registration. Princess Spreads hopes to join more DTI virtual trade fairs and other national fairs for an active marketing campaign.
As of Now, aside from “Palaman” /spreads, Princess Spreads also produce UBE Products such as UBE HALAYA on a Box and pouch for use in bakeries and pastries. “UBE PIEs” using UBE and palaman as toppings were best sellers. You can choose 12 variants of pies to suite your taste.
Princess Spreads production area is located in Paombong with physical store in Paseo Del Congreso-Crossing, City of Malolos, Bulacan.